Clearly "efficiency" is not a problem for FTD. "Accuracy," on the other hand...
Yesterday, just as I was grabbing my coat and heading out the door for work at a little past 7:00 a.m. (CST), I remembered that I had wanted to order some roses for Katie to be delivered to her on Valentine's Day. Knowing how jammed up the floral services tend to be around this time of year, I questioned whether or not an order placed yesterday would be enough time to allow for such a delivery to happen.
But I logged in to FTD.com anyway and tried to place an order for a dozen long-stem red roses. No problem. I paid what came out to an exceptionally exorbitant amount (unaware that because of frosts in California, their rose crop was for crap this year driving prices through the roof) and received a guarantee that she would get the roses when I designated.
About 9:15 that morning, I receive a call from Katie at work...
Katie: So why today?
Kevin: Why what today?
Katie: Why did you have them delivered today?
[I knew exactly what she was talking about with her first comment; this second one cemented it. But I wanted to play it safe anyway.]
Kevin: What are you talking about?
Katie: The roses. Why did you have them delivered on Monday the 12th?
Kevin: They came today?!?! They were supposed to be delivered on Wednesday.
Katie: Well they came today. And my boss would like to point out that you misspelled his name on the card.
Kevin: Tell him "ha ha."
Katie: He liked it.
Kevin: They really came today?
Katie: I'm looking at them.
Kevin: Hm. Happy Valentine's Day?
Katie: You think this gets you off the hook for a gift on the actual day?
Kevin: Again, ha ha. And considering what I spent... yes.
Katie: Sorry. But they are beautiful.
Kevin: Well, that's good. Now I'm off to throttle someone at FTD. Love ya. And Happy Valentine's Day two days early.
Katie: Love ya, too.
Am I just expecting too much?
Here I was worrying that I wasn't going to be able to place an order two days prior to a major flower holiday and not only was I able to order, but they had the order delivered within three hours!!
Well, at least I know where to go for last-second flower orders. Just don't ever plan ahead again, apparently.
To FTD, thanks for filling the order. But can you do it on the right day next time?











