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My longtime pal, Karl, posted a request on his Facebook page asking people to type a single word describing how you met him. Another friend, Lynne, posted “LostBlog,” which, despite being two words, brought back memories of one of the coolest things I’ve ever done in my near two decades of blogging...


The Grassroots Blogger Book Marketing Campaign (GBBMC) of 2006! 

To promote fellow blogger Paul Davidson’s then-new book The Lost Blogs, we all picked an historical figure and blogged as him/her/it for five straight days (scroll to the bottom of the link above and you can read all my entries).


We had 40 people participate and promote the heck out of this program (and Paul’s book) and we wrote. We blogged as our characters and then tried guessing who each other was pretending to be.

I met so many new bloggers as a result of that program. Although most have since quit the practice. I did a second round of GBBMC for another friend a couple years later but it wasn’t nearly as successful.

It was definitely the heyday of blogging as a medium. I still keep in touch with a bunch of these peeps via social media but it just isn’t the same.

I wish personal blogging would make a comeback. 

I miss it.