I got one of their emails yesterday and it had an offer regarding a coffee subscription. Seems like everyone is offering deals like this these days. Spend xx and get one coffee a day/one coffee a week/unlimited coffee per year, etc. Panera, Dunkin, and now 7-Eleven.

But the offer from 7-Eleven struck me as odd because it was the first one that requested a full-year commitment upfront instead of just being a weekly or monthly subscription.

Okay, for many regular coffee consumers, $139 isn't bad, a bargain even. I mean, it's really only about $0.30 per cup of joe. And those cups are kinda cool (although yet another new travel mug is decidedly not what I need).

But, dang, that just initially struck me as a lot of money for coffee! Or a lot of money to spend at 7-Eleven. I'm fairly certain I haven't spent $139 at every single 7-Eleven store I've visited over the last five years, total (not including when I've bought gas at one). Plus, I make my coffee at home. Especially since the pandemic started. I think I've done the drive-thru at a variety of coffee shops a grand total of four times since this whole thing started. 

If this is your thing, though, you're welcome. Enjoy!